£26,520 Average salary at age 20
£54,080 Average Salary
38 Average hours per week


Sales accounts and business development managers plan, organise and undertake market research to meet the requirements of an organisation’s marketing and sales policies.

Main Tasks

  • Liaises with other senior staff to determine the range of goods or services to be sold, contributes to the development of sales strategies and setting of sales targets;
  • Discusses employer’s or client’s requirements, carries out surveys and analyses customers’ reactions to product, packaging, price, etc.;
  • Compiles and analyses sales figures, prepares proposals for marketing campaigns and promotional activities and undertakes market research;
  • Handles customer accounts;
  • Recruits and trains junior sales staff;
  • Produces reports and recommendations concerning marketing and sales strategies for senior management;
  • Keeps up to date with products and competitors.


Entrants to the professional qualifications of the Chartered Institute of Marketing require GCSEs/S grades, A levels/H grades, a BTEC/SQA award, an Advanced GNVQ/GSVQ Level III, a degree or equivalent qualification and/or relevant experience. NVQs/SVQs in sales and qualifications from other relevant professional bodies are available.

What Sales accounts and business development managers studied in higher education

A text alternative for this canvas pie chart is provided in the data table below
What Sales accounts and business development managers studied in higher education
Occupation Percentage Value
(L7) Human & social geography2
(G1) Mathematics1
(W2) Design studies3
(L3) Sociology2
(C1) Biology1
(H3) Mechanical engineering1
(F1) Chemistry1
(C8) Psychology3
(R2) German studies1
(W3) Music1
(F8) Physical geographical sciences1
(D4) Agriculture1
(R9) Others in European languages, literature & related subjects1
(W6) Cinematics & photography1
(C7) Molecular biology, biophysics & biochemistry1
(Q3) English studies3
(L2) Politics3
(K2) Building1
(R4) Spanish studies1
(R1) French studies1
(N5) Marketing9
(W4) Drama1
(M1) Law by area1
(M2) Law by topic2
(I2) Information systems1
(N8) Hospitality, leisure, sport, tourism & transport3
(P2) Publicity studies1
(P5) Journalism1
(L1) Economics3
(N1) Business studies20
(D6) Food & beverage studies1
(N4) Accounting1
(C6) Sport & exercise science2
(P3) Media studies2
(N2) Management studies9
(V1) History by period3
(N3) Finance1
(L6) Anthropology1
(I1) Computer science1

UK Prospects

373800 Workforce Size
2.85% Predicted growth 2024 - 2027
52912 Predicted Replacement 2024 - 2027

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